Seattle Warehouse

Seattle is a warehouse, where security and trust are solid pillars of the brand. The proposal to modernize the entire corporate visual identity is an attempt to remain current and stand out in the market.

Already established in the market but with another name and another identity, the brand went through a period of management change, new values ​​and new positioning. Making a new identity and a new positioning adhered to.

One request made was to somehow maintain the three stripes that made up the symbol of the old brand. This element could be added anyway. And the solution we came up with was to add the initial of the name along with the mascot that gives the brand its name.